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A 300-year-old string of gibberish has survived wars, the internet, and the algorithm economy — and it's somehow more popular than ever. We went deep into the wild, weird history of counting-out rhymes to figure out why humans keep handing their decisions over to pure nonsense. Spoiler: it says a lot about us.
What if the most chaotic decision-making tool of your childhood was actually the fairest system ever invented? We built the ultimate bracket — pizza toppings, celebrity crushes, fast food chains, and more — all settled by the ancient and deeply unhinged logic of eeny meeny miny moe. Spoiler: the results are absolutely unhinged and we're not sorry.
From TikTok tongue twisters to counting-out rhymes going viral for the third time this year, Gen Z is on a full-blown mission to resurrect the language of childhood — and linguists say it's way more than just a trend. We went deep on the psychology, talked to the creators making it happen, and came out the other side genuinely kind of shook.